Nationwide Insurance Becomes Sponsor of 358-Modified Event
Fortune 500 company seeks fan connection at Nationwide Insurance 150
CONCORD, N.C. — Sept. 15, 2011 — The 40th running of Super DIRT Week continues to grow with sponsors joining this huge annual event Oct. 5-9 at the New York State Fairgrounds in Syracuse, N.Y. Today, DIRTcar Racing is pleased to announce Nationwide Insurance, a Fortune 500 global company, will be title sponsor of the Nationwide Insurance 150, the DIRTcar 358-Modified championship at Super DIRT Week.
Nationwide Insurance joins an expanding list of sponsors at Super DIRT Week XL. That list also includes SEF Small Engine Fuel, a division of VP Racing Fuels, as the title sponsor for the Super DIRTcar Series SEF Small Engine Fuel 200 Presented by Ferris & Snapper Mowers.
“We are excited Nationwide Insurance, which is already involved in other forms of motorsports, sees the value in DIRTcar Racing and Super DIRT Week,” said Matt Wray, World Racing Group Executive Director of Sales. “We’re looking forward to having them as an integral part of one of the biggest motorsports events in New York, as well as connecting with our fans at the New York State Fairgrounds during Super DIRT Week XL.”
In addition to VP Racing Fuels and Nationwide Insurance, Super DIRT Week XL sponsors also include Hoosier Racing Tire, Safety-Kleen, GM Performance Parts, the Syracuse Convention and Visitors Bureau, Pepsi, Dig Safely New York, Holiday Inn Express, Tornados Snack Food, the U.S. Army, FX Caprara, Bacc-Off Non-Tobacco Snuff, A-Verdi Storage Containers, G-Stone Commercial Construction Equipment, Klein Steel, Pullens Towing and Recovery, Quaker Steak & Lube, Sharon’s Toy and Mid-State Golf Cars.
“The sport of DIRTcar Racing continues to elevate its status and become a real asset to many companies and organizations nationally and in Central New York,” said Jeff Hachmann, DIRTcar Racing’s Northeast Region General Manager. “We’re all looking forward to Nationwide Insurance’s involvement in enhancing our fans experience during the event.”
Super DIRT Week XL features four premier divisions of DIRTcar Racing in spectacular action on the 1-mile New York State Fairgrounds oval. It kicks off on Wednesday, Oct. 5, and runs through Sunday, Oct. 9. In addition, DIRTcar and World of Outlaws events at CMP Presents Weedsport (N.Y.) Speedway (Oct. 5) and Rolling Wheels Raceway Park in Elbridge, N.Y., (Oct. 6 and Oct. 8) enhance the Super DIRT Week experience.
For news and information about Super DIRT Week XL — including schedules, entry forms and tickets — click SuperDIRTWeekOnline.com, or call DIRTcar Racing’s Northeast office at 315-834-6606.
DIRTcar Racing in the Northeast Region is brought to fans by several sponsors and partners; including Hoosier Racing Tire; VP Racing Fuels; GM Performance Parts, Nationwide Insurance and Safety-Kleen. Promotional partners include the University of Northwestern Ohio and Chizmark Larson Insurance Agency. Contingency sponsors are ASI; Bert Transmissions; Bicknell Racing Products; Bilstein Shocks; Brodix; ButlerBuilt; Comp Cams; Intercomp; JE Pistons; KSE Racing Products; Motorsports Safety Systems; MSD Ignition; Penske Shocks; Racing Electronics; R2C; Super Flow; Vicci Racing Apparel; WIX Filters; Wrisco Industries; Xtreme Lubricants and Extreme Mufflers.